Structure of the Power Blog Posting
This blog entry was posted on March 17, 2010.
SEO blogging requires keyword focused writing. It requires writing interesting and original material to attract links from other bloggers. It then requires linking using keywords as your anchor text (link text) that deep link into your website. Use your keyword plan as a guide every time you prepare to write a blog posting.
Each time you write a blog posting you will go through a three step process of planning.
- First you will select a topic that interests you and that you think your readers will enjoy. This should be in line with the theme of your blog.
- Select one primary keyword phrase that you will center your entire posting around. If you don’t have a keyword in your list that fits, then you need to make a decision. Does this posting belong in my blog? Does it fall within the theme of my blog? If the answer is yes, then you may need to add another keyword phrase to your keyword list.Your keyword plan should be seen as a living document that will grow and change over time. The plan will cause you to keep focused on your plan, it won’t control what you can write about.
Sometimes there will be no keyword phrase to fit what you feel you need to write about. That’s OK. Note every blog posting needs to be a power posting. Remember that your plan is a guide; it does not control what you can and can’t write about.
- Use your keyword phrase in your blog posting. Use it in the title of the blog posting, use it one time within the first 25 words of your text. These first words are the most important text in your posting. Use your keyword phrase one time within a hyperlink that links to your planned page within your website.
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Related posts:
- Blog Writing for Better Search Rankings
- How to Write a Blog Posting
- Blog Posting Format
- Blog Writing: Plan Before You Write
- Breaking Thru Blog Writer’s Block!
Filed under: Blog Marketing
This entry was posted on Wednesday, March 17th, 2010 at 4:38 am and is filed under Blog Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.No Comments
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