How to Use Wikipedia as a Source for Website Traffic
This blog entry was posted on July 28, 2010.
Wikis are a collaboration tool right? Wikipedia is a reference tool and not an advertising platform? The answer to both questions is yes. Wikipedia isn’t a direct marketing medium. It is the largest online encyclopedia that is created, and maintained by its user community. Wikipedia however can be an excellent source for referral traffic.
Wiki marketing methods are an indirect type of marketing. You are NOT trying to promote your company or your products. You are presenting valuable resource information that would appeal to your targeted website visitor. You are also contributing to the wiki community.
Wikipedia is the most popular wiki on the Internet and it is highly valued by users of the Web. Today, Wikipedia has a Google PR9 with over 75 million unique visitors each month and is ranked by Alexa as #7 on the entire Internet. Yahoo reports over 6 million links directed toward Wikipedia. Links from Wikipedia are very valuable and can produce a nice stream of visitors to your website.
Wikipedia is a Web-based, free-content encyclopedia where any visitor can edit or add content, including links to valuable references. The Wikipedia community will quickly remove biased or self promoting information. Your goal needs to be to enhance the articles or write new ones.
Here is a process that works.
- Find Wikipedia articles that are already flagged as looking too much like an advertisement and still related to your website content.
- Write an unbiased, authoritative page on your website or blog that is a great resource to the Wikipedia article.
- Re-write or edit the Wikipedia article to improve it.
- Add a link to your new website page or blog posting under the References section or External Links section. Note: This must be a great resource page that supports the article.
You have now added a highly valued link to your website that will stay and you have helped improve Wikipedia. This is a great win-win strategy.
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Related posts:
- Wikipedia Marketing Strategies
- Getting Website Traffic with Social Media
- 20 Ways to Promote Your Website for More Website Traffic
- How to Get More Website Traffic
- 7 Ways to Get More Local Website Traffic
Filed under: SEO Strategies,Wikis
This entry was posted on Wednesday, July 28th, 2010 at 6:53 am and is filed under SEO Strategies, Wikis. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.No Comments
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