Comments on: 5 Steps in Launching Your Social Media Marketing Campaign http://www.dougwilliams.com/blog/social-media-marketing/5-steps-in-launching-your-social-media-marketing-campaign.php?utm_source=rss&utm_medium=rss&utm_campaign=5-steps-in-launching-your-social-media-marketing-campaign SEO Blog Wed, 08 Feb 2012 18:41:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Doug Williams http://www.dougwilliams.com/blog/social-media-marketing/5-steps-in-launching-your-social-media-marketing-campaign.php/comment-page-1#comment-6080 Doug Williams Mon, 16 Nov 2009 19:46:32 +0000 http://www.webdesignseo.com/?p=1267#comment-6080 Christian, I agree. Any major initiative should begin with a pilot to work out your process. Then begin scaling it up. Christian,
I agree. Any major initiative should begin with a pilot to work out your process. Then begin scaling it up.

]]> By: Christian http://www.dougwilliams.com/blog/social-media-marketing/5-steps-in-launching-your-social-media-marketing-campaign.php/comment-page-1#comment-6079 Christian Mon, 16 Nov 2009 17:32:40 +0000 http://www.webdesignseo.com/?p=1267#comment-6079 Good tips. I would add another one: 6) Approach Have a scaled approach. You don't want to start following 500 people in less than 24 hours with one tweet for your account. For example, I got a notification that some dog community website is following me on Twitter this morning. Great. Except I own two cats and zero dogs and have made zero mentions of ever owning a dog or otherwise. I go to their twitter account page and see they're following 700 people, have like followers, and two tweets with one that states something along the lines of "taking care of my dogs!" This is a prime example of a rushed social media marketing campaign. Good stuff... Good tips. I would add another one:

6) Approach

Have a scaled approach. You don’t want to start following 500 people in less than 24 hours with one tweet for your account. For example, I got a notification that some dog community website is following me on Twitter this morning. Great. Except I own two cats and zero dogs and have made zero mentions of ever owning a dog or otherwise. I go to their twitter account page and see they’re following 700 people, have like followers, and two tweets with one that states something along the lines of “taking care of my dogs!” This is a prime example of a rushed social media marketing campaign.

Good stuff…

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