7 Popular Twitter Myths
Doug Williams @
5:58 am
This blog entry was posted on October 16, 2009.
Some call it micro-blogging, others call it social networking, others call it a form of text messaging. What ever you call it, Twitter allows you to publish sort, succinct thoughts, messages and witticisms all in 140 characters or less. This can be done from a mobile phone, computer or via instant messaging. Most people misunderstand the real power in Twitter.
- 140 characters are not enough to say something meaningful. The real beauty in Twitter is that it forces you to be short and to the point. 140 characters. This gives you 25-30 words to say what you have to say. Many “Tweets” are summaries that point to other blogs or websites.
- Your “Tweets” should answer the question “What are you doing?” Although this is the question everyone sees on Twitter.com, it really has turned into “What do you want to share with the world?” In this way it really has turned into a micro-blogging platform.
- Twitter is now used for shameless self-promotion. There are some who try to use it this way, but spamming Twitter to generate traffic and sell your products doesn’t work. Think of it this way, If you tried this at a social gathering, people would just excuse themselves and walk away.
- Twitter offers too much information. In some ways this is true. But you have control over whom and how many that you follow. Keep your network focused on those that you find meaningful and quickly unfollow those that you find to have meaningless babble.
- People don’t care what you are eating right now. This is true, but they do care if you found a new great place to eat. Keep your tweets confined to interesting topics that are helpful or you will lose your followers.
- You should follow everyone who follows you. No, you should follow those that you find interesting. It’s about quality rather than quantity. Use Twitter to foster relationships and selectively listen to those that you want. It is not about getting as many mutual connections as possible.
- Everyone who follows you will read your tweets. No this might happen if your followers are only following just a few people. Many people are following hundreds or even a thousand people. You can only get a sampling of the activity and tweets that are occurring.
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Filed under: Myth Busters,Social Media Marketing
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