Error Pages are a Marketing Opportunity!
This blog entry was posted on March 30, 2007.
Websites are always changing… or at least should be. Make every page work toward your marketing goals.
One sign of a really polished web site is the use of custom-designed and useful error and server message pages. By implementing custom error pages, you have a good chance of retaining the visitor Have your website designer design a custom error page that engages your visitor and helps prevent confusion.
Your error pages should have the look, feel and navigation of your home page. Invite visitors to click on the navigation to return to the website.
Include some explanation such as: Evidently the document you were looking for has either been moved or no longer exists. Please use the navigational links to the right to locate additional resources and information.
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Filed under: Website Design
This entry was posted on Friday, March 30th, 2007 at 5:11 pm and is filed under Website Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.No Comments
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